The Web Tycoon’s blog

The expectations of recovery in the economy of the United States, suffered a hard hit when a very bad data about household sales has been released. In January, transactions fell by 11.2% to 309.00 households, this data is worse than all the analyst’s forecasts.

The crisis in the real state industry returns to cool the hopes of a better economy in the United States. The forecasts predicted a sale of 355.000 households, data from the Commerce Department reduced this amount to 309.000.

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The landing page is something very important when using Google Adwords, her you need to catch the attention of the visitor and obtain a conversion. Fortunately, this is something that has been very studied. These are the things you shouldn’t do when building a effective landing page to use Google Adwords:

Asking for Too Much Information

Remember that Google Adwords is likely to slap websites that ask for too much information Only ask for information that is absolutely necessary to complete a certain transaction.

Long forms intimidate people. And when people feel intimidated, they go away. Do not let your forms make for a horrible user experience by putting too many fields on it.

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The Chief economist from the Bank of America in New York, Mickey Levy, believes that the decision adopted by the Federal Reserve two days ago, when increasing the discount interest rate, shows that “the financial crisis ended, in great part”.

In declarations took by Bloomberg, Levy estimates that “it is time to normalize things”, after the Federal Reserve began to trim the interest rates when lending money to the banks in the beginning of the financial crisis at the end of 2007. The economist points that this movement “doesn’t represent too much, because any bank in a situation without crisis will go to the discount office if doesn’t have problems”.

On Thursday, the Federal Reserve increased for first time since June 2006 the discount interest rates given to the banks with need of liquidity to obtain short therm financement by an increase of 0.25% to the rate of 0.75%.

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The Good macroeconomic references in the United States boosted the dollar, that rose by 1% when crossing it with the Euro, to $1,3622 dollars.

The industrial production rose by 0,9% in January, in front of the analysts forecasts that pointed to a 0,7%. This data comes to reinforce the positive report from the manufacture activity published yesterday.

The other report expected by the market, the beginning and building of households, has also been positive, with an increase in January by 2,8% to 591,000 units, also over than what was expected.

With signs of recovery in his economy, the dollar won positions respect the main currencies like the yen and the pound.

The Euro began the session struggling against the dollar, moving from the risk appetite of investors and the prudence on the evolution of Greek debt. However the good forecasts in the United States gave the change to the dollar.

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Since LinkedIn is a huge business oriented social network for professionals, it’s a good idea to implement a branding strategy there. This can be done in an easy way or making the branding strategy more effective by using advanced methods.

Basic branding strategy in LinkedIn

So, it’s the moment to fulfill the most important point in a branding strategy: reserve a business name so that other’s can’t use it.

As in every branding strategy using social media, you should look around on LinkedIn to see how your competitors are using the service. You might also look up your customers and connect with them.

A more advanced Approach

You can go further with your branding strategy in LinkedIn by using some powerful features that most people don’t use. For example, you can encourage your customers, clients or vendors to give you a “recommendation” on your profile. Recommendations are good for your branding strategy because they’ll make you and your business more credible with new customers.

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The president and founder of Fitch Ratings, Marc Ladreit de Lancharrière, pointed today that the situation of countries like Spain, Greece and Portugal in front of the market pressure to contain national debt is “Worrying”. Discarded, However, further risk in other countries like the Eurozone.

Speaking in the French Radio Europe Ladreit pointed that the situation in these three countries supposes a new form of financial crisis, highlighted that “the important is the credibility they could suggest”.

The economist pointed that both France and Germany aren’t threatened with a national debt issue, because they dispose of credibility for the investors. “In France and Germany we are so lucky that we have 2 pilots in the airplane” said.

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The British subsidiary of the financial company managed by Bernard Madoff, condemned to 150 years of prison for performing the biggest individual scam in the history of the United States, Madoff Securities International; will not be processed by British authorities because they consider that there isn’t enough evidence. According the information from the office against fraud in the United Kingdom (SFO).

Bernard Madoff, The Guru Scammer

The SFO completed it’s investigation about Madoff Securities International and on the shares of their managers and announced that after the careful analysis of the available evidences decided “not to take legal actions against the entity or against their managers, taking into account that the evidence isn’t enough to proportionate a realistic perspective of condemn”.

However, the office of fraud fight in the United Kingdom highlighted that will continue to deliver assistance and collaboration to the international anti fraud offices.

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The president Barack Obama will trim the funds from 120 governmental programs to contain deficit, said the White House according “The New York Times”, Barack Obama will release next Monday a federal budget of $3,800Bn.

According ‘The New York Times’, the proposal includes $25Bn for the states with more difficulties and the increase of financiation for the Energy department, the National Health Institutes, The National Science Foundation and the Census Office.

The White House declined to confirm or negate the information from the Newyorkian Newspaper, that estimates the budget in $3,800Bn.

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The Senate of the United States agreed to keep Been Bernanke 4 years more in front of the Federal Reserve. While this was happening, The Wall Street Rates were falling by more than 1%.

The reelection, has been produced with 70 votes for, and 30 against. This way, Ben Bernanke has been selected as president of the Federal Reserve, with the highest rejection in the History. Until now, the record was from Paul Volcker, that received 16 votes against.

The treasury secretary, Timothy Geithner, stated that the Senate “acted correctly” when confirming Ben Bernanke. Geithner likes the career of Ben Bernanke and the reactions to the financial crisis.

The struggled reelection, is an historical phenomenon in the United States, with the parliamentary procedures being retransmitted by Television Channels across the country like the CNBC.

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The fiscal deficit in the United States for this year will reach the $1350Bn, according the calculations from the Congress Budget Office (CBO), this will suppose a light reduction respect the $1400Bn from the fiscal year 2009.

In his official report, featured yesterday, the CBO also predicted a fall of the deficit to $980.000 million for the fiscal year 2011, what is the 6,75% of the Gross Domestic Product (GDP) of the country.

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